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Entrepreneurship and Innovation Notes

Entrepreneurship and Innovation Notes

Original price was: KSh 1,200.00.Current price is: KSh 699.00.

This paper is intended to equip the candidate with the knowledge, skills and attitude that will enable him/her to sustain and grow a business by making use of Information Communication Technology (ICT).

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Description

CONTENT:

  1. Introduction to Entrepreneurship
  2. Entrepreneur and Entrepreneurial Process
  3. Creativity
  4. Innovation
  5. Assessing entrepreneurial opportunities
  6. The Business Plan
  7. Sources of Entrepreneurial Finance
  8. Business Entry Options
  9. Entrepreneurial Marketing
  10. Business Ethical Values and Dilemmas
  11. Current issues

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